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Choosing the florist by the phone book: If you use a telephone book to find a florist, look for one with a local address. If you choose a national service with a toll-free number, pick an established organization with a strong reputation for providing great service.
Creative flair:The florist that you pick should demonstrate creative flair. Look for artistry in the florist's arrangements, design and presentation. Next-generation rose appearance: New roses rarely bare a close resemblance to the mother plant.
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