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Botanical description: In botany, a flower is regarded as a modified stem with shortened internodes and bearing, at its nodes, structures that may be highly modified leaves. In essence, a flower structure forms on a modified shoot or axis with an apical meristem that does not grow continuously (growth is determinate).

Personal attention: The florist you pick should give the right amount of personal attention to your needs. Choose a florist who will get to know you, keep track of your floral preferences and send reminders of upcoming special occasions.